Month: January 2018
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My Daughter is not a princess
So this last weekend my wife and I hosted a Burn’s Night dinner for a few of our friends. It was great and we’re planning to make it an annual tradition. My favorite part of the night was after dinner sitting in a circle drinking whiskey and having everyone recite their favorite poem (sometimes with…
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A Close Look At Mobile Ad Fraud
I have a new article up on MediaPost looking at the various types of ad fraud in the mobile media space and how brands and their partners can combat them. Media quality remains a top challenge for digital marketers. With mobile ad spending accounting for 70.3% of total U.S. digital advertising spending, many of the techniques used…